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Strava is the app for active people with over 150 million athletes in more than 185 countries. The companys mission is to motivate people to live their best active lives through movement. The role of Associate Retention Marketer on the Growth Marketing team involves activating, engaging, and retaining a diverse user base by crafting and executing personalized, data-informed campaigns. Responsibilities include owning the user lifecycle by executing and optimizing campaigns across email, push, and in-app channels, delivering personalized experiences using segmentation and behavioral data, designing A/B tests and applying insights, collaborating cross-functionally with Product, PMM, Creative, and external agencies, and reporting on campaign results. The role requires 13 years of experience in growth or lifecycle marketing, a data-driven mindset, strong communication skills, and the ability to manage competing priorities. Experience with dynamic HTML email templates, email & push marketing programs, and tools like Iterable and Tableau is a plus. The position follows a flexible hybrid model with about half the time on-site in San Francisco (roughly three days per week). Strava is an equal opportunity employer committed to diversity and inclusion and provides reasonable accommodations for individuals with disabilities.
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